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Larry Fischer

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Thoughts

Zane Jones

By October 9, 2015 Larry Fischer Leave a Comment

imageZane Jones drown tonight. He was not yet 2 year old. Our family is heartbroken and overwhelmed with grief. The platitudes ring hollow and comfort is fleeting.

Out friends are very sweet and I am humbled by thier generosity and love for us.

My heart just won’t stop melting with the thought of lost dreams and uncreated childhood memories.  Zane’s parents, my sister and her husband face pain and sorrow like no one should ever have to. I fear for the inescapeability of the loss of Zane and what it could do to the relationships in our family.

The reality of this loss has not yet started to sink in and the months ahead are going to hold many tears.  I know God has not abandoned us even though it feels like He has.  I am pushing through this fallen life with the hope and strength in the promise of the enternal life we have in Christ.

Meanwhile we still hurt and cry.

Exciting New Chapter

By July 30, 2015 Larry Fischer 2 Comments

 

c New International Version (NIV)11 For

I am excited to announce that I no longer work for EarthLink.

Let me take a minute to thank my EarthLink team. I managed an incredible group of talented and passionate people. They have become like family to me. I am grateful to them for their loyalty, respect and friendship. I have always felt that the way to get more from your employees is to empower, respect and listen to them and this team proved out this method. This team has not missed a cost savings goal in 12 years. This is an amazing accomplishment as last years savings goal was $39 million reduction of monthly network cost. Our group achieved $41 million, $2 million over our stated goal. Thank you team for the hard work, the overtime and the ongoing battle to be fantastic. It has been my pleasure to lead you.

This change is not without some sadness and fears. I am sad to leave people I care about and a little fearful of doing new things. Mostly though I am excited to face new challenges and learn new things. Those who know me well know how much I love to learn. I am always reading about the next new challenge and listening to podcast of those who are on the cutting edge. I am the early adopter that the tech companies love.

I have been so blessed to be able to use my skills and to enjoy the work I do. I am excited to see where God puts me next.

I will be taking the next couple of weeks to evaluate and even interview with companies that could use my skills to determine if that is where I can make the most difference. This is truly a new chapter in our journey. As such my family is open to whatever changes are necessary. Our family is ready to move to another city, state or country if the opportunity is right and God leads us there.

So in this post I do have a call to action for you the reader. Please pray for me and my family.

Stop Renting Your Audience

By February 26, 2014 Larry Fischer Leave a Comment

This subject has become a mantra of mine here lately. This is from my business site InternetMediaNow.com, enjoy.

Traditional advertising is renting an audience.

By this I mean that you would not have access to say the ABC TV or radio audience unless you pay for that access in the form of advertising. Today we have an opportunity to build and develop our own “Proprietary” audience. If you have a message, service or a product to sell then you should start now to build yourself a proprietary  audience so over time you can reduce your advertising expense. As your audience grows you will be able to reduce your dependence on traditional advertising and still be able to get your message out and create sales.

What is a “Proprietary” audience?

I use the word proprietary rather than own due to the fact that you can’t really own an audience. The audience always has the option of turning the channel or unsubscribing. It is important to always remember this. What I mean when I say “Proprietary” audience is list of email subscriber you have permission from them to send content to and/or followers on the various social media channels. The power of this type of audience is incredible, even more powerful than TV and Radio. If you build this audience correctly you will have an audience of people who are not only receptive to hearing your message but are looking forward to receiving your content. There is also the smaller group inside of this audience that are what I call Super Fans. These are the folks in your audience that LOVE you and will tell others about you whenever they can. There is another opportunity here in finding your super fans in your audience and/or developing folks into super fans.

Think of it as owning your own newspaper or radio station.

There is a right and wrong way to build this audience.

Wrong Way:

Buying a list that is not qualified or building a list of random emails that you don’t know if they have any interest in you, your product of service. This list wil not be worth your trouble anyway the folk on that kind of list will see your email as spam which is what it is since you didn’t ask for permission to send them your content.

Right Way:

Ask for permission to send your content to the recipient. Be compelling enough and have something worth sending to your followers. You may want to give something of real value away in exchange for the opportunity to send your content to that person’s email. Have real answers to real problems. Be the solution. You need to earn the right to make your offer by proving that you have the skill or product that can solve the problem of your customers.

Once you have an audience you will want to keep in touch with them and continue to give them good content and be careful not to wear them out with non-relevant or worse, salesy, (if that’s a word) content. So you want to be intentional with what kind and how often you send your content.

If it seems like I am leaving you with more questions than answers I am sorry but the type of business and message will change the answers so I will leave it to another post on another day.

 

Don’t buy the Lies.

By September 11, 2009 Larry Fischer Leave a Comment

What lies you say. I find my self lying to myself. Lie’s like “It doesn’t hurt anyone to do this sin”,”she is saying I am an idiot” or “they hate me”. My mind and satan’s lies are real to be sure but they are not always the truth. God is working on me. He has an end in mind and is refining me to be His man. I feel it and it hurts but it is a good feeling too. I know that God is not making me suffer needlessly. Relationships are the hardest part of this refining. I have betrayed trusts, crushed hearts and humiliated my closest friends and family. These relationships may never heal or be the same. I am trusting God in these relationships and I know that God is never wasteful. God is working in the hearts of my friends and family to refine them to give Him glory and honor. To help me not buy the lies I need to remember who I am. I am His and He is mine. I deserve nothing but was given everything. I am loved by the Father and my worth is found in Him.

When Grace doesn’t Show up

By May 6, 2009 Larry Fischer Leave a Comment

Recently a friend went to a man he respected with a point of disagreement. My friend  went to this man expecting to be received with grace and be able to discuss this disagreement but instead he was met with ambivalence. When I first heard this account I was frustrated with the lack of grace extended my friend and wanted to deal with the sin of not giving grace. Then sovereign circumstances turned it around on me and is now asking me to deal with how do I  deal with not being given grace in a situation.

in God we trust
in God we trust

The first reaction to the lack of grace is frustration and outrage. I mean I deserve a little grace here, right? The next feeling is hurt, I feel that the person doesn’t care about me and that hurts. These feelings are real and could fuel more sin into our lives if we don’t put them in perspective. So what do we do when grace doesn’t show up? Trust in God’s grace and rest in your identity in Christ. This is not as easy as it sounds as most of us do really care about how others view us. Check these verses out. Prov. 16:20 Whoever gives thought to the word  will discover good, and blessed is he who trusts in the Lord.  Ps 112:7 He is not afraid of bad news; his heart is firm, trusting in the Lord. The reality is that God has your back and while my frustration and hurt is real God still loves and delights in me. We can take that to the bank. God never fails us He always shows up.

Gloomy Gus

By April 28, 2009 Larry Fischer Leave a Comment

sad manO.k. I re-read my most recent posts and if I didn’t know better I would say I am a gloomy gus. This is partially attributable to the fact that when I write I am more circumspect and self-examining thus I see my sin and it depresses me. I want you to know that I am not unhappy at all. In fact I am quite happy as I am finding myself walking with my savior and He is loving on me and giving me grace at every turn. I am excited to see His grace transform not just me but my whole family. There is a new level of intimacy in my home that is grace at work. I also say that there have been some trials in our lives recently and those too are grace at work. I think we some times see the good things as grace and the bad as something else. I have seen grace more vividly in the trials and pain than in the good times. O.k. now I just re-read this post and I am still depressing. I need to read my awesome wife Stacey’s blog (www.staceyfischer.com) and learn how to write better posts.

Walking in Grace

By April 14, 2009 Larry Fischer Leave a Comment

As I thought about the title of this post I feel like a hypocrite. I deny Christ on a daily basis. I deny Him by my personal behavior, my thoughts and my silence. I lack the confidence in Christ that I say I desire. I say that I say because if I am being really honest with myself I don’t even really desire spiritual things. I am selfish and self-absorbed. I am not a good friend, father, husband or Christian. I am not pity-partying here. I am stating the facts. Grace…Grace…Grace, even in forgiveness I screw it up. I deny Christ by wallowing in my sin, I feel like I need to mourn over my sin for a while, like penance.  Grace…Grace…Grace, I want to live with a Grace perspective. Wow, what would that be like. Relationships would be transformed. My family would be transformed. Grace compels love. my life needs love. I am so not loving it is embarrassing. Grace… Grace… Grace, now rest in it.  This love takes a lifetime to internalize. Have you ever met a Christian that has lived a long time as a Christian and seen the confidence they have in Christ. It is beautiful and really cool to see that they have no problem sharing their faith and worry seems to be non-existent. They walk in belief of the Gospel. I still struggle with my unbelief. Grace… Grace… Grace, I write the word three time because I am just overwhelmed by the implications of it all and one time just isn’t enough time to fathom the meaning of the word. GRACE!

Worship

By March 15, 2009 Larry Fischer 2 Comments

At church today I was struck how much I really enjoy worship. While worshiping I really see my sin. I don’t deserve to worship. I am broken by it and I it crushes me that God still loves me. Why God loves me I will never know. Grace sweet grace I need His grace. As the Holy Spirit works in my heart I am convicted by my sin. I find that when I really see God, like through worship I really see how disgusting I really am.

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