Most businesses I talk to are paying for attention they could be earning for free. They’re running Google Ads, boosting Facebook posts, maybe even paying someone to manage social media.…
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Most salespeople push when they should pull. They pile on features. They throw in a discount. They ask "so are you ready to move forward?" for the third time and…
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Some business owners are surrounded by people who agree with them. Staff who nod along. Vendors who tell you what you want to hear. A network that validates your instincts…
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The moment a business owner gets overwhelmed, the reflex is the same. "I need to hire someone." It feels like a logical solution. You are drowning in tasks. More hands…
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There's a version of the CEO that shows up in movies a lot. Confident. Quick with an answer. Never caught off guard. Always the smartest one in the room. Real…
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Go look up your business on Google right now. Not to check your website. Not your hours or your address. Look at your reviews. How many do you have? When…
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Years ago, when I owned an outdoor store, a North Face sales rep came in to run a sales clinic for my team. He held up a Gore-Tex jacket and…
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There's a feeling a lot of business owners carry right now that nobody talks about. It's not confusion about what AI is. It's not even disagreement that it matters. It's…
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I call businesses for a living. Not to sell them something right away. Just to connect, start a conversation, see if there's a fit. It's part of what I do.…
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You know what my mom used to say? Put things back where they belong, and you'll always be able to find them. Simple. Obvious. And somehow I had to hear…
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